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Your entire campaign strategy, goals and messaging that will attract the perfect customer to your product and services.

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Campaign Goals

First let’s define your core business model, product pricing, delivery timeline and name of your product!

The Type of Product

Will you be designing a coaching program, consultation package, 1:1 mentorship? Briefly explain what type of product you will be creating.

Price of Your New Product

Price it anything over $3,000. This is for the high-ticket course creation program.

Delivery Timeline

For example, 90 days, 120 days, 1 year… etc…

The Name of Your Product

Please provide a product name

Target Avatars

Who is your target avatar for this campaign?

My Main Target Avatar Is?

Course Creators

My Secondary Avatar Is?

Consultants

The Third Ideal Avatar Is?

Coaches

My Ideal Client I Will Accept Is Someone Who…

Let's call out your ideal avatar. What do all the folks you know you can get results for (and love to work with) have in common?

My ideal client I will accept is someone who:

Is ready to invest in their business, coachable, responsible, and ready to succeed…

My ideal client I will accept is someone who:

Is actively seeking easy-to-use AI-powered content creation tools for their business…

My ideal client I will accept is someone who:

Is committed to elevating their branding and marketing content with coaching support…

Value and Pain Points Resolved (Currencies)

“Currency” is the clear and measurable result your clients will get from working with you. What will your program help clients increase?

Using my product will help customers increase or get more:

Confidence

Using my product will help customers increase or get more:

Revenue

Using my product will help customers increase or get more:

Health

Using my product will help customers increase or get more:

Wealth

Using my product will help customers increase or get more:

Freedom

Core Currency

This is your primary “Currency”, the one clear and measurable result your clients will get from working with you. Ask your clients: "If this product could help achieve just one of these results (currencies) in the next 90 days, which would you choose?"

The Core Currency for this campaign is:

Revenue…

My product will help my customers:

produce strong AI-powered content…

My customers ultimate outcome:

launch a six-figure course from scratch…

Core Problems

The main struggles or obstacles that prevent my clients from achieving results on their own are:

Core Problem (1)

burnout…

Core Problem (2)

tech overwhelm…

Core Problem (3)

expensive software…